About Us

About Us

cft_champion_2003Set The Hook was founded by Peter Savoia in 2001. The purpose was to bring Canadian fishermen and women the latest in fishing technology and innovation. We feel that Canadian stores and shops should have the same products on their shelves as the U.S. and not wait one or two years before we even hear about them.

For this reason we are determined to bring the finest of products to our dealers after they have been tested by our pro and field staff in some of the most extreme conditions. Products are tested for function, durability, longevity and of course does it do what it claims it can do. Combine this with competitive pricing and you have a partner in supplying you with products to keep you coming back for more.

Message from the President

I would like to take this time to thank you for considering Set the Hook as one of the sources for getting your fishing supplies. It is my opinion that we offer some of the best products available to the fishing retailer. We only sell fishing and related products so all of our focus goes into bringing you great products that will work. If you have any special needs or concerns, we encourage you to contact us.
Thank you.
Peter Savoia

To find out where to purchase any of our products, please contact one of our dealers.